Monday, May 19, 2008

IS IT, OR IS IT NOT A "REPELLENT"


Does it effectivly repel mosquitoes, ticks and fleas--YEP! Is it registered with the FDA or the EPA--NOPE!

How can it be that one little word “Repellent” can send shivers of fear and frustration down the spines of natural product producers such as Kauai Herbals? For the past 2 years we have been developing an all natural highly effective “repellent” for mosquitoes, fleas and ticks.
Driven by the desire to truly help people by giving them an alternative to DEET products, we have received nothing but frustration and grief when trying to register this product with the FDA and EPA. It is totally insane! For one thing it’s upwards of $150,000 and the bureaucratic red tape is so confusing and convoluted it most certainly is devised to scare us little guys away. How can these government agencies who claim to be in the business of protecting American consumers make it so difficult for small business to compete regardless of a products effectiveness? It’s no big surprise that these government agencies cater to big business but as natural product producers and a small business, we refuse to be bullied. The fact is—our not really a “repellent” Herbal Defense, is not only highly effective against mosquitoes, fleas and ticks, it also utilizes Lemon Eucalyptus which is regarded by the CDC (another government agency!) as the most effective bio-pesticide for repelling mosquitoes. Honestly we have given up trying to register this product and instead have become creative with the labeling. No where on the label do we refer to Herbal Defense as a “Repellent” (even though it certainly is!) It is referred to as an “outdoor spray”. A little confusing for the consumer? ---YES! But we refuse to pull this effective alternative to DEET of the shelves. It is a “repellent” regardless of what the label says and it works, therefore the public deserves to have a choice.

1 comment:

Anonymous said...

Who cares about an FDA label. It is natural, it's non-toxic and it works. Thanks for keeping it on the shelves.

Jason Yaris